Posts tagged as:

Cadillac

In Context: 2010 Buick LaCrosse CXS

by Chris Sawyer on January 27, 2010

Buick suffered from neglect while GM attempted to put its Cadillac franchise in order, and tried to support more brands than it could handle. However, by moving Cadillac up and giving it a more sporting edge, product planners gave Buick a niche closer to the lower reaches of Lexus. This placement is much closer to [...]

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Lincoln’s Past, Present, Future

by Chris Sawyer on November 11, 2009

If you listen closely to Ford’s Group V.P. of Global Product Development, Derrick Kuzak, you’ll here encouraging words in and among the talk about how the company’s “One Ford” program will see the same cars produced around the world. And those words are these: “Fords and Lincolns will be fully differentiated, even if they share [...]

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In Brief: 2010 Chevrolet Equinox

by Chris Sawyer on June 8, 2009

The question is simple: Will anyone give the 2010 Chevy Equinox a real chance? With General Motors in bankruptcy and the company’s image in tatters, the number of people willing to take a chance on buying a new vehicle from Chevrolet can probably be counted on fingers and toes. Especially when you consider that the [...]

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GM: What To Do After The Bankruptcy

by Chris Sawyer on April 7, 2009

The word is that new Obama-appointed GM CEO Fritz Henderson has the lawyers working overtime on a bankruptcy plan for GM. And while I’ve said before (and will say again) that this is the road the company should have followed in the first place, it’s nice to see that Henderson isn’t wasting any time.
Unwinding all [...]

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Wagoner Had To Go

by Chris Sawyer on March 31, 2009

No matter where you come down on President Obama “firing” Rick Wagoner (I think it sets a terrible precedent), the sad fact is that Wagoner had to go. A tall and very polite man, Wagoner could not – would not – face the problems facing General Motors in the U.S. head-on. In this, however, he [...]

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