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In Context: North American International Auto Show

by Chris Sawyer on January 16, 2010

For a number of years, the combination of a January time slot, official “International Auto Show” status, and good economic times made Detroit one of the “must see” auto shows. Automakers both domestic and foreign came to Detroit’s aging Cobo Center to hawk their latest wares. That was especially true when the Los Angeles Auto [...]

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Lincoln’s Past, Present, Future

by Chris Sawyer on November 11, 2009

If you listen closely to Ford’s Group V.P. of Global Product Development, Derrick Kuzak, you’ll here encouraging words in and among the talk about how the company’s “One Ford” program will see the same cars produced around the world. And those words are these: “Fords and Lincolns will be fully differentiated, even if they share [...]

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In Brief: 2011 Ford Fiesta

by Mark Ewing on October 18, 2009

Well, I thought highly of the Taurus. Fiesta? Not so much, though there’s nothing so horribly wrong that the car can’t be fixed before market launch next spring/summer. Thanks to an invitation from Ford PR, I had a chance to drive a Fiesta last week at the Orange County Auto Show. Ford hired an event [...]

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Ford Misses The Point

by Chris Sawyer on March 5, 2009

I was really looking forward to the new Ford Fiesta. I was. That was until I discovered that the car will be available only as a four-door sedan or a five-door hatchback. I neither need nor want the two extra doors. Give me a coupe or a three-door, but not one of these junior family [...]

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