Ford Edge

In Brief: 2011 Ford Edge Limited

by Dennis Cadorniga on March 31, 2011 · 0 comments

in Analysis,Audio,Automotive,Humor,Link,Mark Ewing,Opinion,Technology,Twitter

Ford’s PR guys don’t seem to like many of our comments about their cars—we get the same routine with other car companies—so we decided to rent a Ford Edge Limited for a working week in coastal Orange County. Both Editor Ewing and I had seat time.  The first-gen Edge was CEO Mulally’s first rescue project, [...]

Tagged as: Crossover, CUV, Ford Edge, Ford Flex, Honda Accord Crosstour, Leo LaPorte, Michelin, MyFord Touch, Nissan Murano, Sync, Toyota Highlander, Toyota Venza, V6

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In Focus: The PT Barnum Principle, Or How To Turn Off Lady Lawyers

by Mark Ewing on August 26, 2010 · 0 comments

in Analysis,Automotive,Humor,Link,Mark Ewing,Opinion,Twitter,Video

With women now numbering well over 50 percent of all graduating seniors at major universities, you’d think manufacturers and their ad agencies would do a better job appealing to them. College grads have more buying power over the course of their lives, even if current economic conditions ensure a tough decade for 20-somethings. In recent [...]

Tagged as: Blahniks, Bob Lutz, Chevrolet Equinox, Chevron, Dirty Jobs, Dodge La Femme, Ford Edge, Ford Escape, Ford Explorer, Grand Cherokee, Marion Cotillard, Mike Rowe, PT Barnum, Sex and the City, Tilda Swinton, Vogue Magazine

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